I need all information on the companies Meijer and Kroger.
For data about a company, I’d recommend using Hoover’s Company Records. From the search screen, enter “meijer” and choose the first result; Meijer, Inc. Or, enter “kroger” – the first result is The Kroger Co. (Note: this database is stronger on publicly traded companies – Kroger is publicly traded, but Meijer is privately owned and thus legally required to disclose less information).
Then, click the link on the right side of the screen that says ‘link to full text’. You’ll see a fact sheet with basic information for Meijer or Kroger, including basic revenue information, officers, and key competitors. Click on the yellow links on the left side of the screen that say ‘overview’, ‘history’, and ‘people’ for answers to your specific questions. There is also significant financial data, if that is of any interest to you.
For decision-making, it might be useful for you to look at a SWOT (Strengths-Weaknesses-Opportunities-Threats) Analysis. These are available in the database Business Source Premier, and I have linked the most recent ones for each here: Meijer and Kroger. Click on the ‘PDF full text’ button on the left to read the analyses.
For more information, a list of our other business-oriented databases is on this LibGuide.
Let me know if I can be of any further service in answering your questions.